In 2026, B2B brands are no longer treating eCommerce as a supporting sales channel. It has become the backbone of how they engage buyers, manage operations and rank globally. As customer expectations rise and digital competition intensifies, companies are rethinking how their eCommerce architecture is designed, built and maintained. https://fs3716483-lkjvo.wordpress.com/2026/01/27/how-b2b-brands-are-rethinking-their-ecommerce-architecture-in-2026/